Automate Back-in-Stock Notifications for Customers Shopify App

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Back in stock

Back in Stock – Notification Management

Overview

The Back in Stock feature allows merchants to capture customer interest in out-of-stock products and notify them when the items are available again. Merchants can customize notification buttons, manage customer signup fields, and automate or manually send notifications.

This page consists of two sections:

  1. Notification Settings – Configure notification buttons, customer input fields, and notification preferences.
  2. Campaign – Set up automated notification sequences to increase sales.

Notification Settings

Selecting Out-of-Stock Products

Merchants can select products or collections for which customers can sign up to receive stock availability alerts.

  • All Selected – Selects all out-of-stock products for notifications.
  • Select Product – Choose a specific product to enable back-in-stock notifications.
  • Select Collection – Select an entire collection to enable notifications for all out-of-stock products within it.

Notify Button Customization

Merchants can customize the Back in Stock button to match their store’s branding.

Field NameDescription
Button TextCustomizable text for the notification button (e.g., “Notify Me”).
Button Text ColorChoose a color for the button text.
Button Background ColorChoose a background color for the button.

Customer Signup Fields

Merchants can configure the input fields customers use to sign up for stock alerts.

Field NameDescription
EmailDisplays an email input field for customers.
Phone NumberDisplays a phone number input field for customers.
Add FieldOption to add more fields for additional customer details.

Sending Notifications to Customers

Merchants can choose how to send notifications once a product is back in stock.

  • Auto-Send Notification – Sends notifications automatically when the product is restocked.
  • Manually Send Notifications – Merchants manually review and send notifications.

Thank You Message

Merchants can send an automatic thank-you email to customers who sign up for notifications.

  • This message confirms the customer’s interest and provides additional engagement opportunities.

Campaign – Back-in-Stock Notification Sequences

Recover More Sales with Automated Notifications

Merchants can send multiple reminder notifications to customers who signed up for alerts. This feature helps maximize sales conversions by ensuring customers are reminded about restocked items.

How the Notification Sequence Works:

  1. The first notification is sent immediately when the product is back in stock.
  2. If the customer does not purchase, reminder notifications can be scheduled.
  3. Reminders are sent only if the product is still in stock and the customer has not purchased it.

Reminder Notifications Configuration

ReminderTimingConditionsCustomizable
Reminder 11 day after the first notificationSent if the product is still in stock and the customer has not purchased.Merchants can customize the email template.
Reminder 23 days after the first notificationSent if the product is still in stock and the customer has not purchased.Merchants can customize the email template.

Managing Back-in-Stock Notifications – Step-by-Step Guide

1. Enabling Back-in-Stock Notifications for Products

  1. Go to the Back in Stock settings.
  2. Select the out-of-stock products or collections.
  3. Customize the Notify Me button (text, color, background).
  4. Configure customer signup fields (email, phone number, additional fields).
  5. Choose whether to send notifications automatically or manually.
  6. Save the settings.

2. Setting Up Notification Campaigns

  1. Enable automated notifications for back-in-stock products.
  2. Set up reminder notifications at 1-day and 3-day intervals.
  3. Customize email templates for reminder messages.
  4. Save the campaign settings.

3. Monitoring Notification Performance

  1. View a list of customers who signed up for notifications.
  2. Check the status of notifications sent.
  3. Adjust notification settings as needed to optimize conversions.

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